Kritmatta enables non-technical teams to create and deploy AI agents across the business systems they already use, without writing code or adding another disconnected platform. Its technology connects email, messaging, CRM, productivity, and internal data sources to monitor activity, identify relationships, surface priorities, and prepare actions for human approval. With transparent pricing, traceable decisions, and human-in-the-loop controls, Kritmatta is building accessible automation infrastructure for small and midsized businesses.
Kalpesh Baxi is a Co-Founder of Kritmatta and an investor, board adviser, and business leader with more than 25 years of experience across recruitment, staffing, SaaS, and technology. Earlier in his career, he worked with SThree as the business expanded from fewer than 300 employees to more than 3,000, entered public markets, grew internationally, and surpassed $1 billion in turnover. He now brings that scaling experience to Kritmatta’s commercial strategy, product development, and market expansion.
Daniella Goodwin Partner UK
Previously: Searchtank Ass, CGO
Sector Focus: Climate Technology and Logistics.
